Yellowfin Entertainment & Media Analytics Solutions
Boost engagement, revenue, and loyalty through personalized content and targeted promotions.
Yellowfin’s entertainment and media analytics assess campaign profitability, track social engagement and media ratings, and boost ad revenue across all channels. Connect and analyze all your data in real-time from one platform, and deliver targeted promotions and content your audience will love.
LocalEdge
Measure, track, and analyze performance across all platforms in the fast-paced world of media and entertainment with Yellowfin’s analytics solutions. Achieving Customized Dashboard Excellence Through Yellowfin’s Media & Entertainment Business Intelligence Analytics
“The bottom line is, by partnering with Yellowfin, we achieved the goals of a highly customized, feature-rich dashboard reporting solution our customers love while ensuring minimum IT staffing requirements for ongoing dashboard enhancements and support.”
Scott Strozyk Vice President of Information Technology LocalEdge
Transforming Media and Entertainment with Cutting-Edge Data Analytics
Yellowfin’s entertainment and media analytics helps you unlock deeper insights into audience behavior, optimize content strategies, and drive revenue growth.
Unified Data Dashboards
Get comprehensive insights into your data with Yellowfin’s actionable dashboards. Integrate, monitor and act on insights across all platforms and channels in real time, for a unified view of your media and entertainment metrics.
Targeted Promotions
Create and deliver highly personalized promotions based on Yellowfin’s precise data insights. Engage your audience effectively and drive higher conversion rates.
Content Performance Metrics Analysis
Evaluate the effectiveness of your content with detailed performance metrics. Analyze engagement levels, and media ratings to optimize your content strategy and maximize impact.
Scalability for Growing Applications
Tired of time-consuming and cumbersome reporting? Get rid of manual processes with automatic monitoring and analysis of your most important data, allowing you to focus on insight discovery vs generating reports.
Consumer Behavior Visualization
Visualize and interpret consumer behavior with Yellowfin’s advanced media analytics. Track and analyze audience interactions, preferences, and trends to better understand your audience’s needs.
Why Choose Yellowfin for Media and
Entertainment Analytics?
Yellowfin unlocks the full potential of your data with actionable insights delivered through AI-powered automation, customized dashboards and true self-service BI.
Embedded Analytics
Yellowfin's open APIs and developer toolkits make it easy to embed media analytics software into your application or systems. From media asset management (MAM) and enterprise content delivery network (eCDN) systems to media customer relationship management (CRM) platforms, Yellowfin embedded analytics adapts to your application architecture for a seamless user experience.
Data Storytelling
Yellowfin provides robust content performance metrics to analyze the effectiveness of your content, and allows you to present engagement, viewership, and impact in narrative-led blogs and presentations with our data storytelling feature, Stories and Signals,.
Actionable Dashboards
Yellowfin offers cutting edge analytics and reporting tools to help you understand trends and track key metrics. Our highly customizable, actionable dashboards bring together consumer behavior and performance metrics to enable you to make data-driven decisions with ease.
Automated Business Monitoring
Yellowfin’s automated analytics feature, Signals, lets you auto-identify and detect high-performing ads and trends, and optimize ad performance for better targeting, engagement and overall campaign efficiency.
Discover Advanced Insights with Yellowfin Data Analytics Solutions
Gain a competitive edge in the dynamic media and entertainment industry. Leverage Yellowfin’s data analytics to transform your data into actionable insights. Explore Yellowfin today and unlock the full potential of your media and entertainment data with a personalized demo.